Our society is digitizing at a rapid pace. Organizations and individuals are increasingly doing business online.
However, there are still many situations where a lack of online trust or reliable digital processes stands in the way of further digitization. Trusted Information Partners (TIP) is an initiative of various market and public parties and is working towards a future in which citizens, entrepreneurs and government can do business digitally in a simple and reliable way.
TIP focuses in particular on the digitization of transactions that have major financial or legal consequences. Commissioned by Wirtz Film & Experience, we produced a beautiful 2D animation that explains exactly this story. We opted for an abstract and symbolic visual style, completely in sync with TIP’s new house style.
Concept & Creation: Jörgen van Dongen, Steven Willems, Reinier Peersman
Animation Director: Reinier Peersman
Audio & Sound FX:Philip Kleef
Deliverables: Explanamation (Dutch & Engels)