The wonderful smell of charcoal, version ingredients and the Big Green Egg. Top Chef Julius Jaspers takes us into the world of barbecuing. He has been eating food since childhood. Known from TV programs such as Topchef and Masterchef and owner of Julius bar&grill and Asian street food restaurant Happyhappyjoyjoy. Director Erwin van den Eshof brought a fast, smooth style to the episodes (social video content) that we shot entirely in the backyard of the Topchef.
In collaboration with Advertising Agency KSM, we had the unique opportunity to get to know the master himself.
Together we made several episodes in which he demonstrated his best BBQ tips to us,
and then share it with BP’s customers.
Concept & creation: KSM
Director: Erwin van den Eshof
Producer: Jorgen van Dongen, Steven Willems
Montage: Efin de Landmeter
Deliverables: 3 episodes online, instagram, narrowcasting